Articles on: Emails

Boost customer retention with AfterShip birthday emails

Birthday emails are an effective way to engage with customers. They have 4x higher conversion rates than promotional emails.

Why choose AfterShip Email to send out birthday emails?

Boost revenue: offer special discounts to customers on their birthday and upsell your products.
Email automation: auto-send emails on customers’ birthdays.
Build strong customer: relationships: reward your customers to show that you care and increase customer retention rates.
Grow your social media presence: add links to your social media profiles in just a click and increase your followers.
Super-flexible drag and drop editor: customize emails in just a few clicks without any coding.

Connect a Shopify store

Add AfterShip Email App > Enter login details
Install app

Send birthday emails

Go to Birthday emails page > Open the birthday email template to edit settings

Customize settings

Enter campaign name under the “Settings” tab > Edit email subject
Fill-in sender information. You can send emails from custom email addresses

Define trigger settings

Customize content

Go to the “Content” tab > Remove the default logo and add a new one from the “Header” block
Go to the “Image” block and remove the default image to add a new one
Edit the “Coupon” block > Select an active coupon > Edit coupon text and style
Go to the footer section. Edit description and address

Customize style

Go to the Styles tab
Edit email font style and colors

You can add more blocks like social links, text links, product lists, and more!

Send the email

Before sending the email, you can send a test email to view how the email looks. Save the changes and you’re good to send the email.

Enable the email

Click on the three dots on the birthday email page
Enable the email

Here's how the email looks.

Updated on: 05/07/2023

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